Diesel Launches 1st West African Store in Lagos
On Saturday 21st September 2013, Diesel unveiled its store at the Centro Lekki Mall, in Lagos.
Its first store in West Africa was a selection of champagne and cocktails made available by one of the world’s most loved brands Moet & Chandon, Hors d’oeuvre served by Chef Fregz and a sweet serving of desert by Sokolad Chocolates.
The store hosted celebs including Banky W, Seyi Shay, Eku Edewor, Michelle Dede, Toke Makinwa and Adebayo Oke-Lawal. Also present at the event was MD Coca Cola Adeola Adetunji, CEO Vetiva Capital Management Chuka Eseka and Chairman MultiChoice Dewunmi Ogunsanya were also present at the event.
The launch of the Diesel store represents the brands appreciation of the growing African market.
Its first store in West Africa was a selection of champagne and cocktails made available by one of the world’s most loved brands Moet & Chandon, Hors d’oeuvre served by Chef Fregz and a sweet serving of desert by Sokolad Chocolates.
The store hosted celebs including Banky W, Seyi Shay, Eku Edewor, Michelle Dede, Toke Makinwa and Adebayo Oke-Lawal. Also present at the event was MD Coca Cola Adeola Adetunji, CEO Vetiva Capital Management Chuka Eseka and Chairman MultiChoice Dewunmi Ogunsanya were also present at the event.
The launch of the Diesel store represents the brands appreciation of the growing African market.
Diesel Launches 1st West African Store in Lagos
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